TRADERWAGON
Branding Design & Marketing Design Guideline
Design Lead & Product Designer I am the Design Lead for TraderWagon and led 2-4 designers to develop the product including the social media and platform experience. We are also responsible for all branding and marketing assets including logo design, branding guidelines and promotion material designs.
Defined colors, fonts and complete design specifications to unify all banner design styles
Defined several banner sizes for marketing purposes including email, app and social media banners. I established a range of background designs for other designers to follow to increase the consistency and quality of the brand.
I am responsible for the quality of all promotional visual designs on social media including festivals and various events.